Choose Open Loyalty if you need
- ISO 27001 or GDPR. We haven't found them on Smile's website.
Side by side, from each tool's own website. A tool's rating shows once it has 3 reviews.
From each tool's own website, checked on the dates below, and from published reviews.
From the facts checked for both tools, not from opinion. A fact we haven't confirmed for one of them is never counted.

Nobody has reviewed Open Loyalty yet. Its rating shows once it has 3 reviews.
Review Open LoyaltyNobody has reviewed Smile yet. Its rating shows once it has 3 reviews.
Review SmileReviewers who say they used one of these before the other.
No reviewer has said they moved between Open Loyalty and Smile yet.
Your review makes this comparison better for the next person. Review Open Loyalty or review Smile.
Open Loyalty: Facts from openloyalty.io, checked November 13, 2026. Sources: openloyalty.io, openloyalty.io/pricing, openloyalty.io/product/loyalty-campaign-software, openloyalty.io/clients/dietly.
Smile: Facts from smile.io, checked November 13, 2026. Sources: smile.io, smile.io/pricing.
Prices change, so confirm on their sites.