At a glance
- Applitools is listed under Testing, alongside BrowserStack, Checkly and Chromatic.
- Applitools' lowest paid plan is Starter at $667 per month, paid annually, as of November 14, 2026.
- Applitools offers a free trial (length not stated).
- Applitools works with GitHub, Slack, Cypress, Selenium, Playwright and others.
- Applitools' main features: Visual AI, Self-healing tests, NLP test authoring, Cross browser testing, Root cause analysis, MCP server.
- Applitools' website lists SOC 2, ISO 27001, GDPR and SSO.
- Applitools can be self-hosted.
- We haven't confirmed whether Applitools has a free plan or a public API.
Facts from applitools.com, checked November 14, 2026.
The summary writes itself once 5 people have reviewed this tool.
It's built only from what reviewers say: who it's best for, who should think twice, and what comes up again and again.


